:root {
  --ink: #3d3038;
  --ink-soft: #75666f;
  --blue: #a65f79;
  --blue-deep: #63384e;
  --gold: #c69b68;
  --gold-light: #f1d6cd;
  --cream: #fff7f5;
  --cream-deep: #f5e2e6;
  --mist: #f8f0f2;
  --white: #fff;
  --line: rgba(38, 50, 58, 0.14);
  --shadow: 0 12px 34px rgba(99, 56, 78, 0.07);
  --radius-lg: 18px;
  --radius-md: 10px;
  --container: min(1160px, calc(100% - 48px));
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: 96px;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--white);
  font-family: -apple-system, BlinkMacSystemFont, "Hiragino Kaku Gothic ProN", "Yu Gothic", "YuGothic", "Noto Sans JP", sans-serif;
  line-height: 1.8;
  letter-spacing: 0.035em;
}

body.menu-open {
  overflow: hidden;
}

img {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
}

button,
a {
  -webkit-tap-highlight-color: transparent;
}

.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.skip-link {
  position: fixed;
  left: 16px;
  top: -80px;
  z-index: 1000;
  padding: 10px 16px;
  color: var(--white);
  background: var(--blue-deep);
  border-radius: 8px;
  transition: top 0.2s ease;
}

.skip-link:focus {
  top: 16px;
}

.container {
  width: var(--container);
  margin-inline: auto;
}

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 100;
  border-bottom: 1px solid transparent;
  transition: background 0.3s ease, border-color 0.3s ease, box-shadow 0.3s ease;
}

.site-header.is-scrolled {
  background: rgba(255, 250, 249, 0.93);
  border-color: var(--line);
  box-shadow: 0 8px 30px rgba(22, 36, 45, 0.06);
  backdrop-filter: blur(14px);
}

.header-inner {
  width: var(--container);
  min-height: 84px;
  margin-inline: auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 28px;
}

.brand {
  display: flex;
  align-items: center;
  gap: 18px;
  text-decoration: none;
}

.holiday-brand,
.bijiris-brand {
  display: block;
}

.holiday-logo {
  width: 176px;
  height: auto;
}

.brand-divider {
  width: 1px;
  height: 26px;
  background: var(--line);
}

.bijiris-logo {
  width: 92px;
  height: auto;
}

.site-nav {
  display: flex;
  align-items: center;
  gap: 30px;
}

.site-nav a {
  color: var(--ink);
  font-size: 0.84rem;
  font-weight: 700;
  text-decoration: none;
}

.site-nav a:not(.nav-cta) {
  position: relative;
}

.site-nav a:not(.nav-cta)::after {
  content: "";
  position: absolute;
  left: 0;
  right: 100%;
  bottom: -7px;
  height: 1px;
  background: var(--gold);
  transition: right 0.25s ease;
}

.site-nav a:not(.nav-cta):hover::after {
  right: 0;
}

.nav-cta {
  padding: 11px 22px;
  color: var(--white) !important;
  background: var(--blue-deep);
  border-radius: 6px;
}

.menu-button {
  display: none;
}

.hero {
  position: relative;
  min-height: 100svh;
  padding: 145px 0 72px;
  overflow: hidden;
  background: linear-gradient(120deg, #fffdfc 0%, #fff7f6 58%, #f8eef1 100%);
}

.hero-shape {
  display: none;
}

.hero-shape-one {
  width: 560px;
  height: 560px;
  right: -170px;
  top: 100px;
}

.hero-shape-two {
  width: 300px;
  height: 300px;
  left: -180px;
  bottom: 100px;
}

.hero-grid {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: 0.92fr 1.08fr;
  align-items: center;
  gap: 30px;
}

.eyebrow,
.section-kicker,
.card-label,
.guide-for {
  margin: 0 0 18px;
  color: var(--blue);
  font-size: 0.76rem;
  font-weight: 800;
  letter-spacing: 0.21em;
}

.hero-logo {
  width: min(340px, 78%);
  margin: 0 0 22px;
  filter: drop-shadow(0 4px 10px rgba(99, 79, 17, 0.08));
}

.hero-mobile-visual {
  display: none;
}

.hero h1 {
  margin: 0;
  color: var(--ink);
  font-family: "Yu Mincho", "Hiragino Mincho ProN", serif;
  font-size: clamp(3rem, 4vw, 4.2rem);
  font-weight: 500;
  line-height: 1.12;
  letter-spacing: 0.01em;
}

.hero h1 span {
  display: inline-block;
  color: var(--blue-deep);
  white-space: nowrap;
}

.hero-lead {
  margin: 30px 0 0;
  color: var(--ink-soft);
  font-size: clamp(1rem, 1.5vw, 1.12rem);
  line-height: 2;
}

.hero-actions {
  display: flex;
  align-items: center;
  gap: 28px;
  margin-top: 38px;
}

.button {
  min-height: 56px;
  padding: 14px 28px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  border: 1px solid transparent;
  border-radius: 8px;
  font-weight: 800;
  text-decoration: none;
  transition: transform 0.2s ease, box-shadow 0.2s ease, background 0.2s ease;
}

.button:hover {
  transform: translateY(-2px);
}

.button-primary {
  color: var(--white);
  background: var(--blue-deep);
}

.text-link {
  font-size: 0.9rem;
  font-weight: 800;
  text-underline-offset: 6px;
}

.hero-visual {
  position: relative;
  min-height: 590px;
  display: grid;
  align-items: end;
}

.hero-halo {
  position: absolute;
  width: min(520px, 92%);
  aspect-ratio: 1;
  right: 2%;
  bottom: 7%;
  border-radius: 50%;
  background: rgba(255, 255, 255, 0.66);
  border: 1px solid rgba(198, 155, 104, 0.22);
}

.hero-beauty-tag {
  position: absolute;
  z-index: 2;
  top: 62px;
  right: 6px;
  padding: 12px 20px 12px 32px;
  color: var(--blue-deep);
  background: rgba(255, 255, 255, 0.76);
  border: 1px solid rgba(198, 155, 104, 0.35);
  border-radius: 999px;
  box-shadow: 0 14px 36px rgba(99, 56, 78, 0.1);
  font-family: Georgia, serif;
  font-size: 0.78rem;
  letter-spacing: 0.12em;
  backdrop-filter: blur(12px);
}

.hero-beauty-tag::before {
  content: "✦";
  position: absolute;
  left: 13px;
  top: 50%;
  color: var(--gold);
  transform: translateY(-52%);
}

.hero-beauty-tag span {
  display: block;
  color: var(--gold);
  font-size: 0.54rem;
  letter-spacing: 0.18em;
}

.hero-chair {
  position: relative;
  z-index: 1;
  width: auto;
  height: 670px;
  max-width: none;
  margin: 0 auto -2%;
  justify-self: center;
}

.feature-rail {
  position: relative;
  z-index: 2;
  margin-top: 56px;
  padding: 26px 36px;
  display: grid;
  grid-template-columns: 0.84fr repeat(3, 1fr);
  gap: 20px;
  background: #fffdfc;
  border: 1px solid rgba(99, 56, 78, 0.12);
  border-radius: var(--radius-md);
  box-shadow: 0 8px 24px rgba(99, 56, 78, 0.05);
}

.feature-rail-heading {
  padding-right: 20px;
  border-right: 1px solid var(--line);
}

.feature-rail-heading small,
.feature-rail-heading strong {
  display: block;
}

.feature-rail-heading small {
  color: var(--gold);
  font-size: 0.64rem;
  font-weight: 800;
  letter-spacing: 0.16em;
}

.feature-rail-heading strong {
  margin-top: 4px;
  font-size: 0.9rem;
  line-height: 1.55;
}

.feature-item {
  position: relative;
  padding-left: 52px;
}

.feature-item + .feature-item {
  border-left: 1px solid var(--line);
  padding-left: 76px;
}

.feature-item span {
  position: absolute;
  left: 0;
  top: -2px;
  color: var(--gold);
  font-family: Georgia, serif;
  font-size: 1.7rem;
}

.feature-item + .feature-item span {
  left: 24px;
}

.feature-item strong,
.feature-item small {
  display: block;
}

.feature-item strong {
  font-size: 0.96rem;
}

.feature-item small {
  color: var(--ink-soft);
  font-size: 0.74rem;
}

.section {
  padding: 126px 0;
}

.split-grid,
.concerns-grid,
.howto-grid,
.faq-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  align-items: center;
  gap: clamp(50px, 8vw, 112px);
}

.section h2 {
  margin: 0 0 32px;
  color: var(--ink);
  font-family: "Yu Mincho", "Hiragino Mincho ProN", serif;
  font-size: clamp(2.4rem, 4.5vw, 4.5rem);
  font-weight: 500;
  line-height: 1.28;
  letter-spacing: 0.02em;
}

.section-copy > p:not(.section-kicker),
.section-heading > p:not(.section-kicker) {
  color: var(--ink-soft);
}

.mini-message {
  margin: 0 0 32px;
}

.concept-label {
  display: block;
  margin: 0 0 8px;
  color: var(--gold);
  font-size: 0.67rem;
  font-weight: 800;
  letter-spacing: 0.2em;
}

.mini-message h3 {
  display: block;
  margin: 0;
  font-family: "Yu Mincho", "Hiragino Mincho ProN", serif;
  font-size: clamp(1.55rem, 2.2vw, 2rem);
  font-weight: 600;
  line-height: 1.45;
}

.concept-line,
.soft-note span {
  display: block;
}

.heading-line {
  display: block;
}

.product-card {
  position: relative;
  min-height: 580px;
  display: grid;
  place-items: center;
  overflow: hidden;
  background: #fbf1f3;
  border: 1px solid rgba(99, 56, 78, 0.1);
  border-radius: var(--radius-lg);
  box-shadow: none;
}

.product-card::before {
  display: none;
}

.product-card img {
  position: relative;
  z-index: 1;
  width: 96%;
  height: auto;
  max-width: 100%;
  object-fit: contain;
}

.product-card-label {
  position: absolute;
  z-index: 2;
  left: 26px;
  top: 26px;
  color: var(--blue);
  font-size: 0.7rem;
  font-weight: 800;
  letter-spacing: 0.18em;
}

.concerns {
  background: #fbf5f5;
}

.concerns-grid {
  grid-template-columns: 0.9fr 1.1fr;
}

.concerns-photo {
  position: relative;
}

.concerns-photo img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: 62% center;
  border-radius: 14px;
}

.photo-caption {
  display: none;
}

.check-list {
  margin: 32px 0;
  padding: 0;
  list-style: none;
}

.check-list li {
  position: relative;
  padding: 16px 0 16px 46px;
  border-bottom: 1px solid rgba(38, 50, 58, 0.12);
  font-weight: 700;
}

.check-list li::before {
  content: "";
  position: absolute;
  left: 4px;
  top: 14px;
  width: 28px;
  height: 28px;
  background: transparent;
  border: 1px solid rgba(99, 56, 78, 0.45);
  border-radius: 50%;
}

.check-list li::after {
  content: "";
  position: absolute;
  left: 13px;
  top: 21px;
  width: 8px;
  height: 5px;
  border-left: 2px solid var(--blue-deep);
  border-bottom: 2px solid var(--blue-deep);
  transform: rotate(-45deg);
}

.soft-note {
  color: var(--blue);
  font-family: "Yu Mincho", "Hiragino Mincho ProN", serif;
  font-size: 1.5rem;
  font-weight: 700;
}

.approaches {
  position: relative;
  overflow: hidden;
}

.approaches::before {
  display: none;
}

.section-heading {
  position: relative;
  z-index: 1;
  max-width: 760px;
  margin-bottom: 62px;
}

.approach-grid {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 28px;
}

.approach-card {
  position: relative;
  overflow: hidden;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
}

.approach-index {
  position: absolute;
  z-index: 3;
  top: 24px;
  left: 24px;
  width: 52px;
  height: 52px;
  display: grid;
  place-items: center;
  color: var(--white);
  background: var(--blue-deep);
  border-radius: 3px;
  font-family: Georgia, serif;
}

.approach-pelvic .approach-index {
  background: var(--gold);
}

.approach-image {
  height: 390px;
  overflow: hidden;
  background: #f6eff1;
}

.approach-image img {
  width: 118%;
  max-width: none;
  height: 100%;
  margin-left: -9%;
  object-fit: cover;
  object-position: center 52%;
}

.approach-body {
  padding: 36px 38px 42px;
}

.approach-body h3,
.guide-card h3 {
  margin: 0 0 14px;
  font-family: "Yu Mincho", "Hiragino Mincho ProN", serif;
  font-size: 2rem;
  font-weight: 600;
}

.approach-body p:not(.card-label) {
  color: var(--ink-soft);
}

.tag-list {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 24px;
}

.tag-list span {
  padding: 0 0 3px;
  color: var(--blue);
  background: transparent;
  border: 0;
  border-bottom: 1px solid rgba(99, 56, 78, 0.25);
  font-size: 0.72rem;
  font-weight: 700;
}

.howto {
  color: var(--white);
  background: #563244;
}

.howto .section-kicker {
  color: var(--gold-light);
}

.howto h2 {
  color: var(--white);
  font-size: clamp(2.4rem, 3.9vw, 3.6rem);
}

.howto-line {
  white-space: nowrap;
}

.steps {
  margin: 42px 0 0;
  padding: 0;
  list-style: none;
}

.steps li {
  display: grid;
  grid-template-columns: 54px 1fr;
  gap: 20px;
  padding: 24px 0;
  border-top: 1px solid rgba(255, 255, 255, 0.18);
}

.steps li > span {
  color: var(--gold-light);
  font-family: Georgia, serif;
  font-size: 1.35rem;
}

.steps strong {
  font-size: 1rem;
}

.steps p {
  margin: 3px 0 0;
  color: rgba(255, 255, 255, 0.7);
  font-size: 0.88rem;
}

.caution {
  color: rgba(255, 255, 255, 0.6);
  font-size: 0.75rem;
}

.howto-photo {
  position: relative;
  padding: 34px 0 34px 34px;
}

.howto-photo::before {
  content: "";
  position: absolute;
  inset: 0 50px 0 0;
  border: 1px solid rgba(234, 219, 155, 0.46);
  border-radius: 14px;
}

.image-frame {
  position: relative;
  z-index: 1;
  overflow: hidden;
  border-radius: 12px;
}

.image-frame img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: center 35%;
}

.howto-badge {
  position: absolute;
  z-index: 2;
  right: -18px;
  bottom: 84px;
  padding: 16px 20px;
  color: var(--ink);
  background: var(--gold-light);
  border-radius: 4px;
  font-size: 0.84rem;
  font-weight: 700;
}

.howto-badge span {
  display: block;
  color: var(--blue-deep);
  font-size: 0.65rem;
  letter-spacing: 0.16em;
}

.voices {
  background: #fffaf9;
}

.voices-heading {
  display: grid;
  grid-template-columns: minmax(0, 1.1fr) minmax(280px, 0.9fr);
  align-items: end;
  gap: clamp(42px, 8vw, 112px);
  margin-bottom: 42px;
}

.voices-heading h2 {
  margin-bottom: 0;
}

.voices-intro {
  margin: 0 0 8px;
  color: var(--ink-soft);
}

.voice-controls {
  display: flex;
  flex-wrap: wrap;
  gap: 9px;
  padding: 22px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.voice-controls[hidden],
.voice-count[hidden],
.voice-carousel-controls[hidden],
.voice-more-wrap[hidden] {
  display: none !important;
}

.voice-filter {
  min-height: 40px;
  padding: 8px 16px;
  color: var(--ink-soft);
  background: transparent;
  border: 1px solid rgba(99, 56, 78, 0.2);
  border-radius: 999px;
  font: inherit;
  font-size: 0.78rem;
  font-weight: 700;
  cursor: pointer;
  transition: color 0.2s ease, background 0.2s ease, border-color 0.2s ease;
}

.voice-filter:hover,
.voice-filter.is-active {
  color: var(--white);
  background: var(--blue-deep);
  border-color: var(--blue-deep);
}

.voice-filter:focus-visible,
.voice-more:focus-visible,
.voice-all-toggle:focus-visible,
.voice-carousel-controls button:focus-visible {
  outline: 3px solid rgba(198, 155, 104, 0.45);
  outline-offset: 3px;
}

.voice-count {
  margin: 22px 0 14px;
  color: var(--ink-soft);
  font-size: 0.76rem;
  font-weight: 700;
  text-align: right;
}

.voice-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  border-top: 1px solid var(--line);
  border-left: 1px solid var(--line);
}

.voice-card {
  min-height: 270px;
  padding: 34px 30px 28px;
  display: flex;
  flex-direction: column;
  background: var(--white);
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.voice-card.is-featured {
  background: #f9eef1;
}

.voice-quote-mark {
  height: 34px;
  color: var(--gold);
  font-family: Georgia, serif;
  font-size: 3.1rem;
  line-height: 1;
}

.voice-text {
  margin: 14px 0 30px;
  font-family: "Yu Mincho", "Hiragino Mincho ProN", serif;
  font-size: 1.04rem;
  font-weight: 600;
  line-height: 1.9;
}

.voice-meta {
  margin-top: auto;
  padding-top: 18px;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 5px 10px;
  color: var(--ink-soft);
  border-top: 1px solid rgba(99, 56, 78, 0.12);
  font-size: 0.7rem;
  font-weight: 700;
}

.voice-meta span + span:not(.voice-theme)::before {
  content: "/";
  margin-right: 10px;
  color: rgba(117, 102, 111, 0.45);
}

.voice-theme {
  margin-left: auto;
  color: var(--blue);
}

.voice-more-wrap {
  margin-top: 34px;
  text-align: center;
}

.voice-carousel-controls {
  display: none;
}

.voice-primary-action {
  margin-top: 34px;
  text-align: center;
}

.voice-all-toggle {
  min-width: 280px;
  min-height: 56px;
  padding: 13px 28px;
  color: var(--white);
  background: var(--blue-deep);
  border: 1px solid var(--blue-deep);
  border-radius: 6px;
  font: inherit;
  font-weight: 800;
  cursor: pointer;
  transition: transform 0.2s ease, box-shadow 0.2s ease;
}

.voice-all-toggle:hover {
  transform: translateY(-2px);
  box-shadow: 0 10px 24px rgba(99, 56, 78, 0.14);
}

.voice-more {
  min-width: 260px;
  min-height: 54px;
  padding: 12px 24px;
  color: var(--blue-deep);
  background: transparent;
  border: 1px solid var(--blue-deep);
  border-radius: 6px;
  font: inherit;
  font-weight: 800;
  cursor: pointer;
  transition: color 0.2s ease, background 0.2s ease;
}

.voice-more:hover {
  color: var(--white);
  background: var(--blue-deep);
}

.voice-more[hidden] {
  display: none;
}

.voice-note,
.voice-noscript {
  margin: 24px 0 0;
  color: var(--ink-soft);
  font-size: 0.72rem;
  text-align: center;
}

.faq-grid {
  align-items: start;
}

.faq-grid .section-heading {
  position: sticky;
  top: 130px;
}

.faq-list details {
  border-top: 1px solid var(--line);
}

.faq-list details:last-child {
  border-bottom: 1px solid var(--line);
}

.faq-list summary {
  position: relative;
  padding: 26px 48px 26px 0;
  cursor: pointer;
  font-weight: 800;
  list-style: none;
}

.faq-list summary::-webkit-details-marker {
  display: none;
}

.faq-list summary::before,
.faq-list summary::after {
  content: "";
  position: absolute;
  right: 6px;
  top: 50%;
  width: 18px;
  height: 1px;
  background: var(--blue-deep);
  transition: transform 0.2s ease;
}

.faq-list summary::after {
  transform: rotate(90deg);
}

.faq-list details[open] summary::after {
  transform: rotate(0deg);
}

.faq-list details p {
  margin: -8px 0 28px;
  padding-right: 44px;
  color: var(--ink-soft);
}

.guide {
  overflow: hidden;
  background: var(--cream);
}

.guide-heading {
  text-align: center;
}

.guide-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr);
  gap: 26px;
  max-width: 760px;
  margin: 58px auto 0;
}

.guide-card {
  padding: 46px;
  border-radius: var(--radius-lg);
}

.guide-public {
  background: #fff;
  border: 1px solid var(--line);
}

.guide-member {
  width: 100%;
  justify-self: center;
  text-align: center;
  color: var(--white);
  background: var(--blue-deep);
}

.guide-member .guide-for {
  color: var(--gold-light);
}

.guide-card > p:not(.guide-for) {
  min-height: 58px;
  color: var(--ink-soft);
}

.guide-member > p:not(.guide-for) {
  max-width: 620px;
  margin-right: auto;
  margin-left: auto;
  color: rgba(255, 255, 255, 0.72);
}

.button-outline {
  margin-top: 16px;
  color: var(--blue-deep);
  border-color: var(--blue-deep);
}

.button-outline:hover {
  color: var(--white);
  background: var(--blue-deep);
}

.member-steps {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 12px;
  margin-top: 26px;
}

.member-steps a {
  padding: 16px;
  color: var(--blue-deep);
  background: var(--white);
  border-radius: 6px;
  font-weight: 800;
  text-align: center;
  text-decoration: none;
  transition: transform 0.2s ease, background 0.2s ease;
}

.member-steps a:hover {
  transform: translateY(-2px);
  background: var(--gold-light);
}

.member-steps span {
  display: block;
  color: var(--gold);
  font-size: 0.66rem;
  letter-spacing: 0.14em;
}

.member-steps strong,
.member-steps small {
  display: block;
}

.member-steps strong {
  margin-top: 2px;
  font-size: 0.96rem;
}

.member-steps small {
  margin-top: 5px;
  color: var(--ink-soft);
  font-size: 0.7rem;
  font-weight: 700;
}

.site-footer {
  padding: 60px 0;
  color: rgba(255, 255, 255, 0.72);
  background: #38262f;
}

.footer-inner {
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: 36px;
}

.footer-inner img {
  width: 210px;
  filter: brightness(0) invert(1);
}

.footer-inner p,
.footer-inner small {
  margin: 0;
  font-size: 0.74rem;
}

.footer-inner small {
  justify-self: end;
}

.reveal {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity 0.75s ease, transform 0.75s cubic-bezier(0.22, 1, 0.36, 1);
}

.reveal-delay {
  transition-delay: 0.13s;
}

.reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}

@media (max-width: 900px) {
  :root {
    --container: min(100% - 36px, 720px);
  }

  .header-inner {
    min-height: 72px;
  }

  .holiday-logo {
    width: 150px;
  }

  .bijiris-logo,
  .brand-divider {
    display: none;
  }

  .menu-button {
    position: relative;
    z-index: 2;
    width: 46px;
    height: 46px;
    padding: 0;
    display: grid;
    place-content: center;
    gap: 5px;
    background: transparent;
    border: 0;
    cursor: pointer;
  }

  .menu-button > span:not(.sr-only) {
    width: 24px;
    height: 2px;
    background: var(--blue-deep);
    transition: transform 0.25s ease, opacity 0.25s ease;
  }

  .menu-button[aria-expanded="true"] > span:nth-child(1) {
    transform: translateY(7px) rotate(45deg);
  }

  .menu-button[aria-expanded="true"] > span:nth-child(2) {
    opacity: 0;
  }

  .menu-button[aria-expanded="true"] > span:nth-child(3) {
    transform: translateY(-7px) rotate(-45deg);
  }

  .site-nav {
    position: fixed;
    inset: 0;
    padding: 118px 36px 44px;
    display: flex;
    flex-direction: column;
    align-items: stretch;
    gap: 0;
    visibility: hidden;
    opacity: 0;
    background: rgba(255, 247, 248, 0.98);
    transition: opacity 0.25s ease, visibility 0.25s ease;
  }

  .site-nav.is-open {
    visibility: visible;
    opacity: 1;
  }

  .site-nav a {
    padding: 20px 0;
    border-bottom: 1px solid var(--line);
    font-size: 1rem;
  }

  .site-nav .nav-cta {
    margin-top: 24px;
    padding: 16px 20px;
    border: 0;
    text-align: center;
  }

  .hero {
    min-height: auto;
    padding-top: 126px;
  }

  .hero-grid,
  .split-grid,
  .concerns-grid,
  .howto-grid,
  .faq-grid {
    grid-template-columns: 1fr;
  }

  .hero-copy {
    position: relative;
    z-index: 3;
  }

  .hero h1 {
    font-size: clamp(3.1rem, 11vw, 5.5rem);
  }

  .hero-visual {
    min-height: 560px;
    margin-top: -10px;
  }

  .hero-chair {
    width: auto;
    height: 650px;
    margin-inline: auto;
  }

  .hero-beauty-tag {
    top: 38px;
    right: 0;
  }

  .feature-rail {
    margin-top: 44px;
  }

  .section {
    padding: 96px 0;
  }

  .product-card {
    min-height: 530px;
  }

  .concerns-grid,
  .howto-grid {
    gap: 64px;
  }

  .concerns-photo {
    max-width: 520px;
    margin-inline: auto;
  }

  .howto-photo {
    max-width: 560px;
    margin-inline: auto;
  }

  .faq-grid .section-heading {
    position: static;
    margin-bottom: 0;
  }

  .voices-heading {
    grid-template-columns: 1fr;
    align-items: start;
    gap: 20px;
  }

  .voice-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .footer-inner {
    grid-template-columns: 1fr;
    text-align: center;
  }

  .footer-inner img {
    margin-inline: auto;
  }

  .footer-inner small {
    justify-self: center;
  }
}

@media (max-width: 680px) {
  :root {
    --container: min(100% - 40px, 560px);
    --radius-lg: 14px;
  }

  body {
    line-height: 1.75;
  }

  .header-inner {
    min-height: 66px;
  }

  .holiday-logo {
    width: 138px;
  }

  .hero {
    padding: 92px 0 42px;
  }

  .eyebrow {
    margin-bottom: 12px;
    font-size: 0.68rem;
  }

  .hero-logo {
    width: 188px;
    margin-bottom: 12px;
  }

  .hero h1 {
    font-size: clamp(2.35rem, 10.2vw, 3rem);
    line-height: 1.15;
  }

  .hero-mobile-visual {
    position: relative;
    height: 330px;
    margin: 10px -20px 0;
    display: grid;
    place-items: center;
    overflow: hidden;
  }

  .hero-mobile-halo {
    position: absolute;
    width: 320px;
    aspect-ratio: 1;
    border-radius: 50%;
    background: rgba(255, 255, 255, 0.72);
    border: 1px solid rgba(99, 56, 78, 0.1);
  }

  .hero-mobile-visual img {
    position: relative;
    z-index: 1;
    width: auto;
    height: 350px;
    margin-top: 16px;
  }

  .hero-mobile-visual span {
    position: absolute;
    z-index: 2;
    right: 22px;
    top: 18px;
    padding: 7px 11px;
    color: var(--blue-deep);
    background: rgba(255, 255, 255, 0.84);
    border: 1px solid rgba(198, 155, 104, 0.3);
    border-radius: 999px;
    font-family: Georgia, serif;
    font-size: 0.55rem;
    letter-spacing: 0.12em;
  }

  .hero-lead {
    margin-top: 10px;
    font-size: 0.94rem;
  }

  .hero-lead br {
    display: none;
  }

  .hero-actions {
    align-items: stretch;
    flex-direction: column;
    gap: 18px;
    margin-top: 28px;
  }

  .text-link {
    align-self: center;
  }

  .hero-visual {
    display: none;
  }

  .feature-rail {
    margin-top: 72px;
    padding: 12px 22px;
    grid-template-columns: 1fr;
    gap: 0;
  }

  .feature-rail-heading {
    padding: 16px 0 18px;
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }

  .feature-rail-heading strong {
    font-size: 1.05rem;
  }

  .feature-rail-heading br {
    display: none;
  }

  .feature-item,
  .feature-item + .feature-item {
    padding: 18px 0 18px 48px;
    border-left: 0;
    border-top: 1px solid var(--line);
  }

  .feature-rail-heading + .feature-item {
    border-top: 0;
  }

  .feature-item + .feature-item span,
  .feature-item span {
    left: 0;
    top: 12px;
  }

  .section {
    padding: 78px 0;
  }

  .section h2 {
    margin-bottom: 24px;
    font-size: clamp(2.05rem, 9.4vw, 3.1rem);
  }

  .concept h2 {
    font-size: clamp(1.7rem, 7.6vw, 2.15rem);
    line-height: 1.5;
  }

  .concept .heading-line {
    white-space: nowrap;
  }

  .mini-message h3 {
    font-size: 1.42rem;
    line-height: 1.42;
  }

  .product-card {
    min-height: 290px;
  }

  .product-card img {
    width: 96%;
  }

  .photo-caption {
    display: none;
  }

  .concerns-photo,
  .howto-photo {
    width: 100%;
  }

  .concerns-photo img {
    height: clamp(180px, 52vw, 220px);
    aspect-ratio: auto;
    border-radius: 10px;
  }

  .check-list li {
    padding-right: 8px;
    font-size: 0.93rem;
  }

  .soft-note {
    font-size: 1.25rem;
  }

  .soft-note span {
    white-space: nowrap;
  }

  .section-heading {
    margin-bottom: 42px;
  }

  .approach-grid,
  .guide-grid {
    grid-template-columns: 1fr;
  }

  .approach-image {
    height: 235px;
  }

  .approach-body,
  .guide-card {
    padding: 28px 24px 32px;
  }

  .guide-card h3 {
    font-size: 1.65rem;
    line-height: 1.45;
  }

  .howto-photo {
    padding: 0;
  }

  .image-frame img {
    height: clamp(180px, 52vw, 220px);
    aspect-ratio: auto;
    object-position: center 32%;
  }

  .howto-photo::before {
    display: none;
  }

  .howto-badge {
    position: static;
    max-width: none;
    margin: 20px 0 0;
    padding: 4px 0 4px 14px;
    color: rgba(255, 255, 255, 0.92);
    background: transparent;
    border-left: 2px solid var(--gold-light);
    border-radius: 0;
  }

  .howto-badge span {
    color: var(--gold-light);
  }

  .faq-list summary {
    font-size: 0.93rem;
  }

  .voices-heading {
    margin-bottom: 30px;
  }

  .voice-controls {
    margin-right: -20px;
    padding-right: 20px;
    flex-wrap: nowrap;
    overflow-x: auto;
    scrollbar-width: none;
  }

  .voice-controls::-webkit-scrollbar {
    display: none;
  }

  .voice-filter {
    flex: 0 0 auto;
  }

  .voice-grid.is-all {
    grid-template-columns: 1fr;
  }

  .voice-grid:not(.is-all) {
    width: auto;
    margin-right: -20px;
    padding-right: 20px;
    display: flex;
    gap: 14px;
    overflow-x: auto;
    overscroll-behavior-x: contain;
    scroll-snap-type: x mandatory;
    scroll-behavior: smooth;
    scrollbar-width: none;
    border: 0;
  }

  .voice-grid:not(.is-all)::-webkit-scrollbar {
    display: none;
  }

  .voice-grid:not(.is-all) .voice-card {
    flex: 0 0 86%;
    scroll-snap-align: start;
    scroll-snap-stop: always;
    border: 1px solid var(--line);
  }

  .voice-carousel-controls {
    margin-top: 20px;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 18px;
  }

  .voice-carousel-controls button {
    width: 44px;
    height: 44px;
    display: grid;
    place-items: center;
    color: var(--blue-deep);
    background: var(--white);
    border: 1px solid rgba(99, 56, 78, 0.28);
    border-radius: 50%;
    font: inherit;
    font-size: 1.15rem;
    cursor: pointer;
  }

  .voice-carousel-controls button:disabled {
    opacity: 0.32;
    cursor: default;
  }

  .voice-carousel-controls span {
    min-width: 48px;
    color: var(--ink-soft);
    font-family: Georgia, serif;
    font-size: 0.86rem;
    text-align: center;
  }

  .voice-card {
    min-height: 230px;
    padding: 28px 24px 24px;
  }

  .voice-text {
    font-size: 1rem;
  }

  .voice-count {
    text-align: left;
  }

  .voice-more {
    width: 100%;
    min-width: 0;
  }

  .voice-all-toggle {
    width: 100%;
    min-width: 0;
  }

  .faq-list details p {
    padding-right: 12px;
    font-size: 0.88rem;
  }

  .guide-grid {
    margin-top: 38px;
  }

  .guide-card > p:not(.guide-for) {
    min-height: auto;
  }

  .member-steps {
    grid-template-columns: 1fr;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
  }

  .reveal {
    opacity: 1;
    transform: none;
  }
}